Q4 2023 Performance of Top Ultracasual Games in Australia

As the year 2023 came to a close, the ultracasual gaming sector in Australia saw varied performance among its top titles. Sensor Tower's comprehensive data gives us a glimpse into the downloads, revenue, and user activity trends for these games.

Project Match: ASMR Salon experienced a peak in revenue during the last month of Q4, reaching $1.3M, after a notable rise from the start of October. The game's downloads saw an initial surge to 3.7K in late October but gradually decreased, finishing strong at 1.2K by year's end. Weekly active users mirrored this trend, peaking at 2.4K and closing the quarter with 1.2K active users.

Slice Masters: ASMR Game saw its highest weekly revenue in early November at $358 but ended the quarter on a lower note at $83. Downloads fluctuated, with a notable spike to 3.6K in mid-November, while weekly active users reached their zenith at 6.6K in late September before settling at 3.8K by the end of December.

CrazyLabs LTD's Diamond Painting ASMR Coloring peaked in revenue at $401 in mid-December. Downloads remained relatively stable throughout the quarter, with a slight uptick to 542 in mid-December. Weekly active users showed a modest increase from 1K to 1.1K over the same period.

CASUAL AZUR GAMES' Jelly Dye witnessed its revenue climb to $352 by the quarter's end. Its downloads saw a high of 1.6K in late October, followed by a decrease towards December. Active users reached a high of 3.5K in late October, concluding Q4 at nearly 1.5K.

Lastly, Fill The Fridge by Rollic Games showed a steady revenue in the earlier weeks of Q4 but ended with a modest $18 in the final week. The game's downloads surged to 7.1K in the last week of December, and weekly active users saw a consistent upward trend, finishing at 21.3K.

For more insights and detailed analytics on the performance of ultracasual games and other app categories, Sensor Tower provides extensive market data and analysis.